WHAT WE DO
WE WORK WITH CLIENTS WHO UNDERSTAND THE VALUE OF EARNED MEDIA; OF STRATEGIC STORYTELLING; OF ENGAGING CONTENT INFORMED BY DATA AND CULTURAL CONTEXT.

OUR STRENGTH IN STORYTELLING HAS EVOLVED INTO CONTENT MARKETING ACROSS EARNED, OWNED AND PAID CHANNELS.
CAPABILITIES
Communications Strategy
Our strategy includes messaging, customer journey mapping, 360 degree channel planning, consumer insights and audience profiling across earned, owned and paid media.
News & Media
We create powerful stories, combining video, graphics, strong interviews and text; and use our understanding of news and what our media partners need across multiple channels to ensure your story is told in the right place, at the right time, to the right people.
Reputation Management
In life, and in business, reputation is everything. In today's digital world transparency and high customer expectations mean companies have to communicate effectively across multiple channels and respond in a way that aligns both brand and customer expectations.
BRAND STORYTELLING
We make content that people want to watch, share and talk about. Content that connects emotionally with audiences to change conversations and behaviour.
Government Relations
We are experts at navigating the intricacies of politics and ensuring that your messages are heard and understood by the right people. Government relations is not just about great access but also great ideas, and we deliver both.
Corporate Affairs
We are highly experienced at designing and implementing an always-on, proactive and multichannel approach to reputation management and stakeholder relations. .
Project Management
Our suits come from advertising and event management, and manage complex projects with excellent attention to detail.
Creative & Design
We understand the power of great images, and our in-house design team provides everything from campaign art direction to above- and below-the-line creative, marketing collateral, data visualisations, brand logos, and much more.
Events & Activations
We manage both large-scale events and smaller activations, and understand that well-executed end-to-end experiences serve as opportunities to tell great stories.
Social Media
Our social strategy is informed by seduction marketing and designed to deliver commercial results. We use our insights into audience behaviour to create, curate and optimise content so it's fit for channel and purpose.
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© Sherson Willis 2016